ECHELON
Castor · Advertising Intelligence

Stop losing money to fraud, waste, and blind spots.

Castor audits your advertising, identifying invalid traffic, attribution errors, and budget leaks. Before you spend another dollar, know where it's going.

No cost. No commitment. Results in 14 days.
$0.25
of every ad dollar
wasted on average across DTC brands
15%
budget recovered
average reclaimed from fraud and waste
14 days
delivery time
from account access to full findings report
2.2x
ROAS improvement
average lift after Castor recommendations
What Castor Delivers

Six intelligence modules. One unified audit.

Invalid Traffic Detection

Identify bot clicks, click farms, and fraudulent activity draining your ad budget before you spend another dollar.

Attribution Gap Analysis

Find where conversions are being under or mis-attributed across channels. Reclaim credit for revenue you've already earned.

Inefficiency Mapping

Surface the exact placements, audiences, and creatives wasting your ad spend.

Performance Opportunity Report

A ranked list of quick wins and structural fixes to improve ROAS, delivered in 14 days.

Ongoing Monitoring

Continuous monitoring of your ad accounts, catching fraud, attribution drift, and inefficiency the moment it emerges.

Channel-Level Benchmarking

Know how your performance compares to top-quartile brands in your category, by channel, by audience, by objective.

How It Works

From access to insight in 14 days.

01

Account Access & Audit

We review your full ad ecosystem, including Meta, Google, TikTok, Amazon, and programmatic, with read-only access. No disruption to running campaigns.

02

Fraud & Attribution Analysis

Castor identifies invalid traffic patterns, attribution conflicts, and budget inefficiencies across every channel at once.

03

Results Delivery

You receive a prioritized findings report with every identified issue, its estimated cost, and a recommended fix, delivered in 14 days.

04

Implementation Support

Our team supports implementation of fixes, optimizations, and structural changes, or hands off to your agency with full documentation.

Free · No Commitment · 14-Day Delivery

Know where your ad budget is going.

The Castor Assessment is free, takes 3 minutes, and delivers a personalized findings report with immediate actions you can take.